Data Dynamics: Mastering Direct Mail Strategies

Unlock the power of direct mail marketing at Graphic Village. Discover why 73% of American consumers prefer direct mail and how it enhances brand authority and message delivery. Learn about USPS rules and regulations, designing impactful mail pieces, optimizing mail lists, and effective data processing techniques. Explore USPS promotions, emerging technologies, and strategies for postage savings. Benefit from provided resources like our Postal Cheat Sheet and USPS Templates. Join us to master data-driven marketing for impactful, tactile connections. Don’t miss this opportunity to transform your direct mail approach and achieve remarkable results.

About the “GV Print Innovation Labs: A Mastery Series”

Graphic Village presents, in partnership with the AdClub Cincinnati and the AIGA Cincinnati, the GV Print Innovation Labs: A Mastery Series. This is an exclusive opportunity to navigate the intricate landscape of printing through a series of live, in-person learning sessions. Designed to educate designers, creatives, and marketers alike on both foundational concepts and advanced techniques, this free series—launched in June with a print production event—imparts invaluable insights into the realms of data and direct mail, finishing techniques (including embellishments, die-cutting, and folding), the tactile quality of paper and substrates, and fundamental printing press knowledge.

​Based on enthusiastic feedback from the Cincinnati creative community, there is a real demand for production-oriented events. Numerous creatives and marketers, from seasoned professionals to newcomers, have expressed keen interest in expanding their knowledge of various aspects of print and print production. This series is crafted to meet that need, offering a comprehensive and insightful learning experience.

When & Where
Thu, Jul 18, 2024 4:00 PM - 5:30 PM
Graphic Village
4440 Creek Rd
Cincinnati, OH 45242