Design, The New Fourth Estate: An Unprofessional Point of View on How to Make Design Better

Featuring Nathan Hendricks, Chief Creative Officer, LPK. What does it take to become a cultural institution? “Design, the New Fourth Estate” calls on designers to establish and agree on ideals and values that define us as a separate entity from the businesses with which we work. Only then can design really become a force for brands who want to make powerful and positive change.

Tickets and details: http://aigacincinnati.org/designweek/

Big thanks to LPK for not only providing the speaker and space, but also the drinks and appetizers!

Nathan Hendricks’ experiences has taught him that there is no excuse for a lousy brand. As Chief Creative Officer at LPK, he holds the organization’s creative teams to this standard, working toward the vision that every brand has the potential to make a powerful and positive difference for the people it serves.

LPK is the world’s largest employee-owned brand design agency. Their international portfolio of leading brands attracts some of the world’s best and brightest creative minds. With their independence comes a vibrant creative culture, recognized by The Wall Street Journal as a “Winning Workplace” and described by HOW Magazine as “one of the largest and most influential branding agencies on the planet.”

When & Where
Wed, Sep 12, 2012 6:00 PM - 9:00 PM EDT
LPK Mansion
22 Garfield Place
Cincinnati 45202